On Monday, ABC's "GMA First Look" featured a clip of Kean University professor Robin Landa linking Sweeney’s "good jeans" ad campaign to the American eugenics movement.

Sweeney does not speak much about her politics (for interested parties, there are potential clues, such as a 2020 tweet supporting Black Lives Matter and a mention of having conservative relatives), but this hasn’t stopped the right wing from framing her as one of their own.

While some have criticised the campaign for its racial undertones, others have applauded it as a sign that ‘woke is broke’.

Newly-single Sydney Sweeney has been spotted jetskiing with a mystery man in Idaho, just months after her engagement ended. Sydney Sweeney has been spotted getting cosy with a mystery man.

Balding Senator Ted Cruz had heart eyes for Hollywood bombshell Sydney Sweeney after thirsting over her controversial jeans ad on Tuesday. Cruz reposted a photo of Sweeney sensually lying on her stomach,

Sydney Sweeney is back in the spotlight, not for a new project, but for what looks like a promising new summer romance. The 27-year-old 'Euphoria' star was photographed cozying up to a mystery man during a lakeside escape to her family’s property in northern Idaho.