Alissa Evans’ experience with stress stems primarily from her inability to definitively choose a major, a recently received D that taints her otherwise mediocre GPA and her complete and utter ...

Muhammad Ali Khalidi, a professor of philosophy and cognitive science at York University in Toronto, recalls that he first experienced the tingling sensation when he was around 5 years old. Waiting ...

I have seen the savior of print journalism, and it is ASMR videos. Hours into a days-long journey through the whispering, tapping, crinkling, crackling tingle-inducing caverns of YouTube’s ASMR ...

Only some people experience ASMR, a trait where people may feel a tingling sensation on their scalp and back of the neck in response to auditory and/or visual stimuli. There is a wide range of sensory ...

Seeing an artist paint at an easel. Driving through an automatic car wash. Watching a magic trick or a tarot card reading. Getting an eye exam. These are just some of the things that can make my scalp ...

Erin Carson covered internet culture, online dating and the weird ways tech and science are changing your life. Expertise Erin has been a tech reporter for almost 10 years. Her reporting has taken her ...

When Spirit Payton started making videos in 2015, she had no idea she was destined to become the online "Queen of ASMR." Now, millions of people have watched her eat pickles. ASMR, or Autonomous ...

A new Super Bowl commercial aims to calm frenzied football fans with oddly relaxing images of actress Zoe Kravitz whispering into a pair of microphones and softly tapping on a bottle. The beer ad ...

There are millions of YouTube channels with people crinkling bubble wrap or whispering about folding laundry. Our guest talks about why autonomous sensory meridian response (ASMR) makes her, and many ...

For as long as I can remember, I have experienced an unusual physical reaction while watching certain artists paint or draw: My scalp tingles. Or, I should say, my whole head seems to buzz — from the ...

Analysis: massive interest in ASMR videos means more research is required to find out why some of us experience this brain phenomenon ASMR is the third most popular search term on YouTube worldwide.