Millions of people are claiming a growing internet craze called ASMR is helping them beat everything from insomnia and anxiety to pain and drug addiction. The strange phenomenon is a universe of ...
It’s meant to help guests drift off into a blissful sleep (Picture: Getty) A New York hotel has just introduced ASMR to all its rooms. If you thought that the ASMR trend was staying on YouTube, you ...
Crashing waves. The glug of wine. A pitter-patter of rain. The kind of ASMR capable of shifting your brainwaves into an instant state of chill. But for the latest beauty trend, it’s not just about the ...
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