Sales of Activia and Actimel have continued where they left off in 2008 in the first quarter of 2009, with 50% of Activia's double-digit growth coming from its new Intensely Creamy posh desserts range ...
Danone has launched a new immune-boosting range of shots under its Actimel brand, containing 100% of the recommended intake of vitamin D. The Actimel Plus range is made with fermented milk and each ...
Danone has just released their very first plant-based Actimel cultured yoghurt shot. This plant-based Actimel is 100 per cent dairy free and produced from a blend of roasted almonds and oats along ...
Danone is repositioning Actimel with a vitamin-based health claim that will see its patented L.casei probiotic culture relegated to a passing mention on packs. The focus on fortification marks a major ...
A UK television advert for Danone’s Actimel yoghurt has been banned by the advertising watchdog over false claims that the product provides health benefits to children. The advert, which showed a ...
This summer Actimel is launching a new range to consumers, Actimel Plus. The new range of shots, with full on flavour, are a tasty way to start the day and have been designed to help support the ...
The banning of a TV ad for Danone's drinking yoghurt brand, Actimel, is the latest reversal to hit the probiotic food and drinks sector. Despite being one of the most prominent categories within the ...
Danone is launching an Actimel line targeted at children in the UK to build on consumption of the yoghurt drink among young people in the country. Citing Kantar Worldpanel data, the dairy group said ...
The special builds by BETC read: “If winter can do this to a poster, imagine what it can do to your body. Support your immune system.” BETC's ad for Actimel / BETC Actimel demonstrates winter's havoc ...