Google AdWords will be making some changes to its ad serving algorithm which rates the quality of advertiser landing pages. On the Inside AdWords blog the change is discussed and Google feels that it ...

Google Adwords is reminding its advertisers about the landing page quality guidelines. The guidelines stressed the importance of directing users to good quality landing pages which immediately tells ...

Google has announced that AdWords is no longer a requirement for Website Optimizer. In fact, you can now go to google.com/websiteoptimizer and register for free to ...

Advertisers and agencies without enterprise-level access to the Google Suite can now access and benefit from the integration between Optimize and Google AdWords. A visual editing tool created by ...