Some of the biggest names from TikTok's book community give Rolling Stone their predictions for what their side of the app ...

Gone are the days of focus groups and full-page ads — TikTok is now publishing’s most powerful marketing engine. BookTok, the app’s literary corner, has turned casual reader posts into a force that ...

Loading the Elevenlabs Text to Speech AudioNative Player... Adult fiction has been publishing’s steadiest-selling category for the past 18 months. Unit sales of print adult fiction books were up 8.5% ...

There is a unique magic in holding a physical book. The smell of paper and ink is both familiar and timeless and the weight of the pages offers a tangible connection to the stories that live in our ...

Unless you have been living under a rock, you are aware of the social media app TikTok, even if you do not have an account or scroll through videos for hours on end like yours truly. TikTok has become ...

TikTok is cacophonous. Creators on the platform chime in on sea shanties, protest pink sauce, and make flowcharts of viral lesbian breakups; it’s noisy and frenetic, fueled by earworms and chaotic ...

Natalie Wall does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...