The famous playwright William Shakespeare once said, "What's in a name?". For India's coolest beer brand, Bira 91, everything rested on its name, as a slight change in its name sparked its collapse.
boAt's Aman Gupta said the Bira 91 collab is about celebrating two pathbreaking Indian brands that disrupted big sectors Work on the collaboration began in earnest six or eight months ago, said Bira ...
Japanese beverage giant Kirin Holdings is reportedly in talks to invest further India-based Bira 91 in a bid to increase its stake in the craft beer producer. Kirin Holdings is said to be looking to ...
A minor legal name change to the parent company of the Bira 91 beer brand has triggered a cascade of regulatory and operational hurdles for the venture. Over 250 employees of B9 Beverages, the company ...
Bira 91 was once the most popular name on India’s beer shelves, known for its fun bottles, bold marketing, and youthful image. But what started as a success story has now turned into a lesson about ...
Sequoia Capital-backed Bira 91 said on Wednesday it will buy beverage chain operator The Beer Cafe for an undisclosed price, giving the Indian craft beer maker access to more restaurants and pubs as ...
BENGALURU, Nov 22 (Reuters) - Indian craft beer maker Bira 91 has raised $70 million in a funding round led by Japanese beer company Kirin Holdings Co Ltd 2503.T as it looks to ramp up production amid ...