Sequoia Capital-backed Bira 91 said on Wednesday it will buy beverage chain operator The Beer Cafe for an undisclosed price, giving the Indian craft beer maker access to more restaurants and pubs as ...
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Downfall of Bira beer: How a simple name change collapsed 'India's coolest beer brand' Bira 91 from alcohol market
Bira 91 was once the most popular name on India's beer shelves, known for its fun bottles, bold marketing, and youthful image. But what started as a success story has now turned into a lesson about ...
Beer is one of the most popular drinks worldwide, and has been for centuries. There are so many beer brands out there that beer aficionados are spoilt for choice, and with so many types of beer all ...
A minor legal name change to the parent company of the Bira 91 beer brand has triggered a cascade of regulatory and operational hurdles for the venture. Over 250 employees of B9 Beverages, the company ...
Japanese beverages firm Kirin Holdings is in talks to invest $70 million in Indian craft beer maker Bira, four sources told Reuters, doubling down on the fast-expanding South Asian market at a time ...
Japanese brewer Kirin Holdings and investment firm Anicut Capital have taken control of The Beer Café, the pub chain owned by Bira 91 parent B9 Beverages, after acquiring shares pledged as collateral ...
Bira 91 was once the most popular name on India’s beer shelves, known for its fun bottles, bold marketing, and youthful image. But what started as a success story has now turned into a lesson about ...
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