Well, maybe you’ve noticed that some of the most recognizable logos in the world are all blue. Think Facebook, LinkedIn, Skype, and Telegram… to name a few. *Nods slowly as you realize just how many ...

Research from freelance designer platform 99designs revealed blue to be the dominant colour of logos in the accounting, healthcare, technology, real estate and marketing and PR sectors. The company ...

Coke. McDonald’s. Cadbury. Starbucks. In the hypercompetitive junk food market, these brands are all immediately identifiable by their color alone. In an undifferentiated category, that represents a ...

In the automotive arena, there are several ways a manufacturer can set themselves apart from competitors. As obvious as it may seem, a distinctive logo is arguably one of the best ways to do just that ...

Meta’s Messenger has a new logo set in Facebook blue. The instant messaging app dropped the multicolor gradient used in its previous logo for a solid blue that matches the shade used by Meta’s ...