DALTON, Ga., December 15, 2025-Shaw Floors, the flagship residential brand of Shaw Industries Group, has rolled out a revised ...

Bikaji Foods International has launched a new logo, inspired by its Rajasthani heritage, to signify modernity and global ...

Mention branding and many non-marketers immediately think about the company’s logo—but branding extends further. Branding involves every interaction your customers have with your company. Your ...

Olympique Lyonnais Féminin, the most successful club in women’s football, will step into a new era as OL LYONNES – complete with a new performance campus, and move to Groupama Stadium. LYON, ...

Forbes contributors publish independent expert analyses and insights. I explore personal branding and storytelling in the digital age. Branding is the most important part of your marketing strategy, ...

Brand messaging is the ship you sail through the choppy seas of modern marketing, so you can better communicate what your brand’s all about—be that to prospective or current customers, internal team ...

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Internal communication and employee alignment are crucial for maintaining brand consistency, especially during crises. Focus on creating a solid infrastructure for your brand that can handle ...

Does a logo need to get overhauled every so often to show the brand has a fresh identity? Or should it stay mostly the same to maintain consistency? The answer seems to be that it depends on the brand ...