Determining whether two organizations can work well together takes more than excitement about the opportunity or early ...

As companies look to scale their brands without sacrificing control or taking on excessive capital risk, franchising serves as a highly strategic path to expansion. Franchising goes beyond a legal or ...

A lean business model is an approach to business development that focuses on creating value for the customer while minimizing waste within the organization. This model derives its core principles from ...

Having spent 20 years as Cooley’s head of global business development, I have some well-informed ideas about how to optimize law firm marketing and business development. During my tenure at Cooley, I ...