Caledonian MacBrayne (CalMac), a ferry operator, aimed to reposition its brand and increase leisure travel to Scotland's Western Isles through a storytelling campaign that transformed passengers into ...
Almost half of the 200-mile long Caledonian MacBrayne network is now live with free public access Wi-Fi – and the remainder will be completed in early July. In total, 88 vessels and land-based ...
CALEDONIAN MacBrayne has warned disruption will continue "for some time" after a ferry crashed into a harbour in the Outer Hebrides. The MV Hebrides, which was carrying 76 passengers, attempted to ...
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Caledonian MacBrayne’s official carrying statistics for 2016 reveal that the west coast of Scotland ferry company passed five million passengers for the first time since 1997. The company operates the ...
If you're stuck for a present for your nearest and dearest this Christmas then look no further than Caledonian MacBrayne who have released a range of clothing, gifts and homeware that pays homage to ...
Caledonian MacBrayne (CalMac) has tasked The Leith Agency with the creation of its latest advertising campaign. Following a competitive pitch through the Scottish Government Marketing Services ...