Singer, Songwriter, and New Mom, Kelly Rowland, Partners with Dreft as they Celebrate the Journey of #Amazinghood that Families Share with Little Ones CINCINNATI--(BUSINESS WIRE)--Dreft, the No. 1 ...

Vox Media Studios' three-part docuseries revisits how the YouTuber featured her children in sponsored videos Zoey Lyttle is a Society & Culture Writer-Reporter at PEOPLE. She covers influencers and ...

Procter & Gamble brand Dreft has introduced its first mobile application with the goal of helping expecting and new parents chronicle special moments from pregnancy through their baby?s first year.

Jonas Brothers fans eager to get a glimpse of Kevin Jonas' baby Sunday evening were also treated to a marketing message from Procter & Gamble's Dreft, a baby fabric detergent brand that purchased the ...

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P&G launched a nationwide search for the messiest baby with a play date that included youngsters, cupcakes and supermodel Molly Sims. CINCINNATI — Procter & Gamble Co. revealed today that supermodel ...

Vox Media Studios highlighted some of Myka Stauffer's most controversial family vlogs, including her use of her children in sponsored videos In one ad for Deft laundry detergent, the YouTuber ...