The TV industry is still desperately trying to bring order to measurement. The latest step toward order occurred on Tuesday, when the broadcaster-backed joint industry committee (JIC) certified iSpot ...
TripleLift, the ad tech platform, and iSpot.tv, the TV and video measurement company, have announced an expanded partnership which brings Streaming Competitive insights to all of TripleLift’s ...
iSpot, the cross-platform TV ad measurement company, has announced the its business outcome solution able to deliver attribution for video advertising persistently, at scale. The offering aims to ...
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