The great debate: Do you drink coffee or matcha in the morning? Sixty-six percent of Americans start their morning with coffee each day, per the National Coffee Association, but drinking matcha has ...

About 75 percent of American adults drink coffee every day, making it by far the most popular choice for people to get their daily caffeine fix. But matcha tea has grown in popularity in recent years, ...

Talk about a green new deal. Stroll the streets of Manhattan these days and in some neighborhoods, you might see almost as many matcha cafes as espresso bars and coffee shops. And if you’re curious ...

Ah, the matcha versus coffee debate. Both have been around for centuries, but as the former gains popularity, more and more people are comparing the two. While a staggering three in four Americans ...

Matcha is suddenly ubiquitous, popping up in menus at New York City hotspots like Cafe Clover and Momofuku Ko, as well as in the Instagram feeds of celebrity trendsetters Gwyneth Paltrow and Kristin ...

Coffee or matcha? For me, it’s neither–coffee never appealed to me, and when I first experienced caffeine by way of matcha, the only thing it seemed to do was peak my already frazzled nerves. But the ...