New TV creative spotlights the people, data, and TOUR validation behind every Bridgestone ball ATLANTA, GA, UNITED ...

West Michigan retail scion Doug Meijer is joining actor Mark Wahlberg and a host of others launching The Underground.

Sergio Garcia has made a major gear change ahead of the 2026 LIV Golf season by switching to a brand new golf ball brand. The 2017 Masters champion came close to winning on the DP World Tour last week ...

Bridgestone’s new Tour B line of golf balls has been on the PGA Tour for less than a month, but already it’s off to a hot start. With Chris Gotterup’s second win of the season at the WM Phoenix Open ...

Even if your first round of the 2026 golf season feels far away, there’s no time like the present to stock up on essentials. And if golf balls are on your list, you’ll want to check out the latest ...

Evergreen Golf Club instructor Austin Nutt takes a swing as he tries out Amazon’s new Amazon Basics golf balls that recently debuted on the company’s online marketplace. (GeekWire Photos / Taylor ...

Paul Liberatore is the founder of Golfers Authority, which reviews the world's best golf products and gear. Callaway's latest Chrome lineup has arrived with three distinct options—the Chrome Soft, ...

Callaway’s Chrome Tour and Chrome Tour X get the retro treatment with a limited-edition throwback to the company’s original ...

Callaway unveiled its new Chrome Tour April Major golf balls ahead of the Masters. Here’s a look at the design and ...

Tour Edge has quickly gone from being a non-factor in the golf ball space to now having two entries in two different categories. “Golfers are turning to Tour Edge in record numbers,” Tour Edge ...