For the second time in a month, the Food and Drug Administration (FDA) has sent Novo Nordisk an Untitled Letter, this time taking aim at its recent Ozempic campaign. The letter, dated February 26, ...

Ozempic-maker Novo Nordisk turned to the actors from Apple’s 2000s “Get a Mac” ads to differentiate its GLP-1 medication amid a rising sea of competitors. On January 20, the Danish pharmaceutical ...

Forbes contributors publish independent expert analyses and insights. Bruce Y. Lee, M.D., MBA, covers health, medicine, wellness and science This voice experience is generated by AI. Learn more. This ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Novo Nordisk reunites Justin Long and John Hodgman from the iconic Get a Mac ads to promote ...

With ads popping up on TV, social media, giant billboards and at professional sports games, Canadians may be feeling bombarded by marketing for Ozempic and sister drug Rybelsus. Some have taken to ...

Novo Nordisk is worried about competition and wants to be seen as the cool kid... by using a 20-year-old ad format. Reading time 3 minutes Novo Nordisk’s Ozempic kicked off the GLP-1 craze when it ...

Twenty years ago, Apple debuted one of its more iconic ads when it introduced actors Justin Long and comedian John Hodgman as "a Mac" and "a PC." While Long was the trendy, fresh Mac, Hodgman was an ...

Drugmaker Novo Nordisk is running ads that play off Apple’s humorous early-aughts “Get a Mac” campaign to try to distinguish Ozempic from other GLP-1 drugs taken for Type 2 diabetes. The new ads ...

In eight months, a startup called NextMed has emerged as a growing service among many trying to capitalize on the craze for drugs such as Ozempic, Wegovy and Mounjaro that are often prescribed for ...

It's a bigger hit than ever now.