Prosocial behaviors are often seen as being compelled by a number of factors including egoistic reasons (doing things to improve one's self-image), reciprocal benefits (doing something nice for ...

Altruism is defined as the unselfish concern for other people—doing things simply out of a desire to help, not because you ...

Collective pro-social behavior can be induced by the right messaging. Source: jasperai/OpenAI When confronted with frequent news of inhumane behavior, people often want to create change for the better ...

Source: Image by Gerd Altmann from Pixabay. Prosocial behavior such as helping or sharing with others not only facilitates interaction and cooperation between people and groups, but indeed seems ...

Wealthy people are more likely to engage in prosocial behavior such as donating money or volunteering, according to a new global study. Wealthy people are more likely to engage in prosocial behaviour ...

Researchers from University of Kentucky, Arizona State University, and Pennsylvania University published a new Journal of Marketing article that explores scenarios where people take on an ambassador ...

Lin, Stephanie C., Julian Zlatev, and Dale T. Miller. "Moral Traps: When Self-serving Attributions Backfire in Prosocial Behavior." Journal of Experimental Social Psychology 70 (May 2017): 198–203.

Côté, Stéphane, K. A. DeCelles, Julie M. McCarthy, Gerben A. Van Kleef, and Ivona Hideg. "The Jekyll and Hyde of Emotional Intelligence: Emotion-Regulation Knowledge Facilitates Prosocial and ...

Women are more generous than men, behavioral experiments show. Now, researchers have been able to demonstrate that female and male brains process prosocial and selfish behavior differently. For women, ...

If "Batman" appears on the scene, we immediately become more altruistic: in fact, research conducted by psychologists from the Università Cattolica del Sacro Cuore, Milan, shows that the sudden ...