Profound changes are ahead for online advertising. At the recent Google Marketing Live event, the tech giant outlined expanded artificial intelligence (AI) systems for digital ads. What will that look ...

U.S. Food and Drug Administration "enforcement in the social media space has historically been somewhat limited, but recent activity suggests that the FDA is taking a closer look at how pharmaceutical ...

The recent letter to Pfizer over its Facebook ads for a cancer drug has drawn attention from industry stakeholders. Social media advertising remains a regulatory gray area for pharma brands because ...

Yahoo Finance, which has been rolling out vertical news and content hubs featuring leading trade publications in fast-moving industries, today announced one focused on media and advertising. Yahoo ...