Optical illusions come in all forms, from the cognitive to the physiological, often boggling our brains beyond our ...

As a parent, you may have heard the terms “sensory processing disorder” (SPD) and “sensory integration disorder,” used interchangeably. Our brains do a whole lot of work we take for granted, like ...

This article provides an overview of sensory claim substantiation: the types of sensory claims, how to identify the right sensory claim for your product, research design methods, best practices for ...

What is a sensory weaver? [Curiosiate] tells us: “A device which takes sensory data feeds in and converts it in various ways on the body as information streams as though a native sensory input.” As an ...

If you have held off buying any voice assistant as you are worried about them listening to far more than they let on, then you can finally enjoy your own custom voice assistant with the level of ...

With an infusion of $10m in series A funds announced today the biotech and data science company Aromyx soon will be able to help more food and beverage brands quickly measure consumer perceptions more ...

In the tumultuous path of technological evolution, there are inflection points that redefine not just the tools we use, but the fabric of society and our place within it. The printing press, the steam ...

“We don’t need any more sensors! We have enough sensors,” Army Brig. Gen. Thomas Cole complained to an audience of military and industry players at a recent AFCEA International gathering. It was a ...