The Subaru logo isn't just a neat design penned by a graphic artist merely just to look nice, it actually acts as a visual guide of how and when the automaker was established. Start with the name: ...

A close-up of a Subaru badge on a light-colored vehicle - Sshaw75/Getty Images Purchasing a new set of wheels can be fun, but many people also find it stressful. There are numerous factors to consider ...

Subaru is doing a little badge engineering. The company has launched, very sub rosa, a new Web site where owners of Subaru vehicles can order badges designed to be affixed to cars. The badges reflect, ...

Much of the Subaru Uncharted makes very little sense. The “new” EV clearly resembles the Solterra, upon which Toyota and Subaru jointly developed the Uncharted and the bZ Woodland as a continuation of ...

The Subaru Solterra electric SUV is making its official U.S. debut next week in Los Angeles, along with U.S. specifications. But it has been shown early in Japan. The SUV has been jointly developed ...

Today, Kirby’s focus has shifted toward following industry news, and he has a sincere passion for one-off and tuned vehicles, car toys (especially LEGO brand,) and anything else even closely related ...

After a slow start, Subaru’s electrification journey picked up a bit this year with the debut of a pair of new electric vehicles, the Uncharted and the Trailseeker. Neither is truly an in-house Subaru ...