The top 10 Super Bowl commercials ranked by 'likeability' included spots for NFL, Amazon's Ring, Budweiser, Universal Orlando, Peacock, Alexa+, Pepsi and more.

For many, the Super Bowl means epic shootouts, defensive shutdowns and last-minute, game-on-the-line Hail Marys. For others, it’s all about another skirmish: The Battle of the Brands. Every year, ...

Brands will pay more money to have their ads appear during the 2026 Super Bowl, as the price has reached a new record.

X's AI-powered BrandRanx tracker could become a new way for judging Super Bowl ads — and reshape how brands approach the big ...

Ben Affleck’s latest Super Bowl commercial for Dunkin’ serves up a lot more than coffee and doughnuts. Jennifer Aniston, Matt ...

Almost all of last month’s top 10 pharma TV ad spenders took advantage of February’s two major sporting events to get the word out about their meds. | Almost all of last month’s top 10 pharma TV ad ...

Bad Bunny’s halftime show, ballyhooed commercials, Seahawks’ resounding win — and what teams looking up like Miami Dolphins should learn from it ...

As expected, Anthropic was among the companies that paid millions for a Super Bowl ad, but the one that aired differed slightly from the version that it teased last week. The new ad campaign features ...

East Bridgewater actor Manny Famolare got creative auditioning for a RI Lottery ad playing a sports commentator and, "They absolutely loved it." ...

Automakers like Toyota, Volkswagen and General Motors saw significant spikes in online search interest after their Super Bowl ads. Volkswagen's ID.Buzz saw a 1200% lift in research activity, while ...