TikTok Shop, once viewed with skepticism by consumers and brands, has earned its spot as a viable e-commerce platform in the ...

The number-two brand, Salt.Xo, is also digitally native and like Her Fantasy Box was founded by a Black woman. Launched by ...

Listed at around $8, the silver pendant was described by the seller as a “simple swastika symbol … suitable for both boys and ...

TikTok shop allegedly sold a swastika pendant necklaces through targeted ads, sparking widespread outrage and backlash from ...

The platform’s sales are forecast to surpass $20 billion next year, and reach over $30 billion in 2028, according to ...

TikTok Shop launches customisable gift cards as it expands e-commerce offerings, even as its U.S. future hinges on a pending ...

The platform is hoping to carve out real credibility in the increasingly competitive luxury resale market by leaning into its most valuable resource: content creators.

It’s unclear exactly how much time elapsed between the shop listing the necklace for sale and TikTok noticing the controversy ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Will 2024 be the year of TikTok Shop? The video app has big ambitions to grow its storefront, which rolled out ...

Features such as the 100% Authenticity Guarantee, 30-day free returns, and Super Brand Days have made it easier for brands to ...

WHEN Denise Buckley started filling her car with chocolate moulds, she couldn’t have dreamed it would become a factory on ...