The kids knew they liked them, while some adults struggled to understand what they were. Transforming robot toys were set to square off in the fight for space under the Christmas tree in 1984. (The ...

Benson Yee was a Star Wars-obsessed kid when something new caught his eye in a toy store during a family vacation: Transformers – “robots in disguise” – that changed into vehicles or other objects. “I ...

In 1984, Hasbro launched the Transformers on an unsuspecting public, resulting in a multimedia phenomenon which still thrives today. At the franchise’s heart was a toy with a simple idea behind it: ...

A 1984 Transformers: Megatron toy, factory sealed from the product’s first release and graded AFA 85, sold Sunday night at LCG Auctions for a record $133,435.20. The sale marked the first time in a ...

Whenever you have a big franchise like a Transformers movie coming out, you can be sure that there will be a whole new line of toys to go with it. Just like the movies, Transformer toys have come a ...

Benson Yee was a Star Wars-obsessed kid when something new caught his eye in a toy store during a family vacation: Transformers – “robots in disguise” – that changed into vehicles or other objects. “I ...