SGB Online

EXEC: Coresight Research Highlights Athleisure as Top Back-To-School Trend

Coresight Research’s “U.S. Back to School 2026” survey identifies athleisure as the leading fashion trend for the 2026 BTS ...
Women's Wear Daily

NRF Says Back-to-School Shopping To Reach $75.8 Billion

It may be summer, but consumers are spending a great deal on apparel and shoes for the upcoming back-to-school season. “Families are still looking for bargains, but there are signs that they are less ...
Retail TouchPoints

NBCUniversal Research: Consumers Won’t Skimp on Back-to-School — but They Will Spend Carefully

Schools are already open in some parts of the country, but the 2025 back-to-school (BTS) shopping season still has a few weeks, if not months, to run. It’s been a season marked by value-seeking and ...
Morningstar

Research: Savvier Consumers Are Already Back-to-School Shopping and Using AI to Win on Value

New data from Minty reveals back-to-school shopping has moved from fall to spring and AI is steering how deal-hungry consumers discover, evaluate and buy New consumer research from Minty, the first ...
AOL

Research: Savvier Consumers Are Already Back-to-School Shopping and Using AI to Win on Value

New consumer research from Minty, the first cashback and rewards app on ChatGPT, shows that back-to-school (BTS) shopping is no longer a sprint before fall as consumers now plan ahead before the ...