Ashton Jeanty famously turned down a lucrative NIL payday last year to stick with Boise State. The tailback chose continuity ...

Who were the players selected in the first round of the 2025 NFL draft that had the highest NIL valuations coming out of ...

To play or not play? That is the question for college football coaches considering spring games in this new era of college ...

Braden Smith has become a rising star on the college basketball landscape over the last year or two. This past season, he ...

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...

"I love the exaggerations of what people are spending on NIL," wrote Pitino. While it may not be $10 million, it's hard to ...

The surprise transfers of brothers Nico and Madden Iamaleava have prompted fresh questions about contracts and name, image ...

The UCLA Bruins have made national waves in the world of college football, securing the commitment of four-star quarterback ...

Rick Pitino continues to downplay his NIL budget at St. John's even though he has a literal billionaire who is willing to ...

The Wisconsin Interscholastic Athletic Association on Friday approved an rule change that will allow student athletes to take ...

Arkansas’ NIL collective is seeking to recoup $200,000 from departed quarterback Madden Iamaleava, according to a report ...

Madden Iamaleava became the second family member to bail on an SEC school and bolt for Los Angeles this offseason. The signal ...