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American Eagle-Sydney Sweeney Controversy

American Eagle-Sydney Sweeney Controversy: AEO Cashes In On Online Uproar

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused advertising and a move to the middle.

USA TODAY · 5d

American Eagle stock rises after Trump praises Sydney Sweeney ad amid backlash

Americans Eagle shares rose more than 23% on Monday, Aug. 4, after President Donald Trump praised its controversial ad starring Sydney Sweeney.

The New York Times · 4d

Trump Praised a Sydney Sweeney Ad, and American Eagle’s Stock Soared

The president called her much-debated jeans campaign the “HOTTEST” ad out there, which seemed to start a stock rally.

Sydney Sweeney ad uproar revives meme-stock ‘squeeze’ play

The odd cultural moment involving American Eagle could make it ripe for a buying frenzy similar to GameStop and AMC during ...

Sydney Sweeney Tipped For Mega Bud Light Deal After PR Meltdown

Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.

Sydney Sweeney tipped for multimillion-dollar Bud Light deal

Sydney Sweeney may be positioned to secure one of the most lucrative celebrity endorsements of the year, with industry speculation suggesting the actress could earn up to $10 milli ...

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