In this article, Sini Magon of Grapes Worldwide examines how winter in India reshapes consumer behaviour after Diwali, ...
SocialSync can convert existing content from YouTube, Instagram, Facebook, LinkedIn, X, and Snapchat into full-screen CTV ads ...
Linear TV viewership slipped from 705 million in Q1 2025 to 689 million in Q3, while audiences watching both TV and CTV rose ...
Under the mandate, the agency is expected to oversee strategy and execution across the consumer funnel, linking brand ...
Before joining Cheil India, Gupta held senior roles across advertising and digital firms, most recently serving as Senior VP ...
Following the acquisition, the startup said it will stop selling its hardware devices; however will continue to support ...
Brand partner access lets creators share sponsored videos with brands, allowing them to view performance metrics in Google ...
Gupta will lead the AI efforts across workforce enablement, enterprise intelligence, internal data systems, and automation and robotics for safety and operations.
This case study dives into Pulse’s National Candy Day 2025 campaign, which introduced India’s first blow-controlled surfing ...
Explore the nomination categories for Social Samosa’s 40 Under 40 as we celebrate the leaders redefining their fields. Here’s ...
The feature is part of Disco, a new project from Google Labs that explores ideas for the future of web browsing. Users can ...
VIRTUE Asia's study reveals that modern men are moving beyond traditional norms, with nearly half of Indian men now viewing ...
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