Enterprise tech unicorn RateGain’s consolidated net profit surged 40% to INR 56.54 Cr in Q3 FY25 from INR 40.42 Cr in the ...
In an exclusive conversation with Inc42, Mobavenue CEO & MD, Ishank Joshi discussed the venture’s growth, its push into new ...
It’s common for organizations of any size and industry to build up a marketing tech (martech) stack that exceeds their actual needs. Organizational silos, turnover, the need for speed to market ...
Today social media apps like WhatsApp and Instagram, among others, have become an important part of our lifestyle. But in this digital era it has also become an important part of advertising and ...
As we close another year of incredible innovation, the MarTech landscape stands at the edge of profound transformation. The speed of change in marketing technology is matched only by the growing ...
How does Netcore Cloud balance growth, innovation, and ethical practices in the evolving martech landscape? We’re extremely optimistic about the future. Martech is evolving quickly, and Gen AI ...
Martech, the backbone of modern marketing, is evolving rapidly, and marketers who fail to adapt risk being left behind. Here’s a closer look at three outdated martech practices that need to be ...
Will pure-play artificial intelligence companies ever be profitable? If OpenAI is any indicator, it’s hard to see how. The problem for any company creating these generative AI systems is the more ...
The rapid evolution of marketing technology—from AI-powered analytics to privacy-first advertising solutions—makes it increasingly difficult for brands to evaluate, integrate and extract value ...
Just as assembling a team from different personal backgrounds yields positive outcomes, a team with diverse career backgrounds can benefit a martech team and its broader organization. Fortunately, ...