So even if you want to write-off purely petrol or diesel-engined models, you’ll still get a very wide choice when you shop ...
Jaguar's controversial rebranding strategy has been widely criticized. This article defemds why Jaguar deserves the benefit the doubt in repositioning its storied brand ...
In an audacious rebrand, Jaguar unveils the Type 00 in Miami, an electric concept car that upholds the British automotive ...
At The Drum’s Predictions event, CMOs at The AA, Currys, Unilever and Lipton Teas shared the challenges of marketing a heritage brand.
The net zero threat to the classic car owner's freedom to enjoy the driving experience is unquestionably a major challenge.
The collision involving a Jaguar XF happened on Mounthooly between its junctions with Canal Street and King’s Crescent at around 9.40am on Thursday. Emergency services attended and the pedestrian was ...
The UK's largest luxury car maker, Jaguar Land Rover (JLR), says it will invest £65m ($81m) to expand its bespoke paint ...
Authorities in Mexico City found and recovered a pricey Jaguar F-PACE SUV from an automobile museum. Unfortunately, police ...
A joint investigation between city police and the province’s Crown vehicle insurer has hammered the brakes on what Manitoba’s ...
Jaguar responded with a cheeky reply ... with many users questioning why the ad lacks cars altogether. One user commented, “Umm where are the cars in this ad? Is this for fashion?” ...
but I can sum up my reaction to the Jaguar rebranding in one word: ‘Sad.’ This latest rebranding tosses aside heritage in favor of perfume-ad slogans, ugly typography and concept cars that the ...
Way back in 2002, Ford teamed up with Kylie to launch its latest model, the StreetKa. Ford also sponsored the former ...