Starbucks plans to open 500 new stores in the Middle East and "many more thousands" in China, said Brian Niccol, the ...

Starbucks chairman and CEO Brian Niccol said in a virtual quarterly update message that the company is planning a roughly 30% ...

As part of the Starbucks Corp. (NASDAQ: SBUX) effort to cut its menu and make its stores more ... U.S. comparable store sales fell 4%. Sales in China declined 6% by the same measure.

Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering options clearer.

DAYTON, Ohio (WDTN) — Just like its cafes, Starbucks’ menu is set to undergo a major ... pulled back on their spending and customers in China flocked to lower-priced rivals.

Starbucks also pulled back on discounts during the quarter, Niccol said. Niccol said he recently visited China, Starbucks' second-largest market, where sales have been hampered by lower-cost ...

China has been ... Simplifying the menu is a key goal, while current marketing efforts are moving from discounting products to get sales to honing in on Starbucks' quality and coffee leadership.

The best financial news was from China, where same-store sales were ... One is to cut the size of the menu. Can Starbucks be saved, even by turnaround experts like Niccol? He has to fix poor ...

as well as 10% tariffs on China, would likely drive up costs for restaurants on a wide range of commodities and other imported goods. One think tank, the Tax Foundation, estimated the tariffs will ...

Chairman and CEO Brian Niccol, who joined the company in September, said customer-focused changes — such as a decision to stop charging extra for non-dairy milk and a streamlining of the menu — were .