Black TikTok has a new viral "5 O'Clock" trend, which has users comparing their 9-to-5 attire with their post-work glow ups.
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TikTok Says 2025 Is the Year of Beverage-Inspired Beauty—Here's Your Coffee-Spiked Buying Manual
Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...
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