UltraTech Cement’s ‘MahaKumbh ka MahaSankalp’ initiative transformed plastic waste into a valuable energy source, ensuring a ...

Consumers on Threads will retain access to ad controls, including options to hide or report ads and view information about ...

The company has paid more than $1 billion annually in fines for issues ranging from data privacy violations to alleged ...

The event focused on how artificial intelligence (AI), short-form video formats, and business messaging are reshaping agency operations and driving the need for new skills and strategies.

This article explores Instagram's Edits app's features, functions, and how it aims to streamline mobile video creation for Reels and short-form content.

IPL 2025 feels like a creative reset. Brands are trying new things and moving beyond what happens on the field. Creative folks share what’s different this time.

In this article, Jyoti Chugh Bhatia of Gozoop Creative decodes how beverage brands are turning up the heat with culturally ...

The report reveals a surge in revenue from contextual marketing campaigns and identifies key trends driving customer ...

Everyone wants to win the IPL ad game, but few know how to play it right. Tilt Brand Solutions cracks the code with timing, ...

While the Privacy Sandbox project will continue to exist, it will no longer be a requirement or a replacement for cookies.

As brands vie for attention in a world of split screens and viral reels, experts weigh in on what IPL campaign effectiveness ...

Once built through bold mergers and global expansion, the Big Five ad networks have evolved from traditional agency ...