Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...
Speakers at Ad Age’s NextGen Marketing Summit Gen Z career forum share tips for breaking into the industry. (L-R) Emily ...
Paramount Pictures made a savvy plug for “Novocaine,” and Dick’s Sporting Goods was a “magnet” for holiday shoppers—plus, why ...
Glossier, Dove and Diet Coke are among the brands tapping into Gen Z’s tendency to splurge on desserts, trinkets and other ...
When it comes to the A-List production honorees, attention to detail is the difference between something well-crafted and ...
Among the notable campaigns for March 13: a new Adidas Originals campaign, Pepsi’s tribute to beach sunsets and WhatsApp’s ...
When brands run digital ads aimed at parents, they may actually be reaching an audience where 67% don’t even have children.
Company execs and talent experts share their tips for attracting Gen Z to the ad industry, including providing mental health ...
Clockwise from l.: Kern Schireson, chairman-CEO, Known; Peyton Sutton, (far left in photo) president, Terri & Sandy; Rapper ...
Karl Lieberman, global chief creative officer at Ad Age Creative Agency of the Year Wieden+Kennedy, weighs in on pressing ...
A new exhibition at MoMA showcases the industrial design of our never-ending age of anxiety.
Here's what Tom Izzo had to say about his team's win over Michigan and the incident surrounding the logo tradition at the end ...