The college football bowl season is ramping up, but the Pop-Tarts Bowl may have already won with its outstanding marketing.

At halftime of the Pop Tarts Bowl, it looked like Georgia Tech was in complete control against BYU. The Yellow Jackets were ...

The Pop-Tarts Bowl has a flair for the dramatic. The winner of the bowl celebrates by eating a giant Pop-Tart that comes out ...

The Pop-Tarts Bowl was held on Saturday as its history of wackiness and going off the rails continued in a close matchup ...

No. 12 BYU scored 15 unanswered points in the fourth quarter to defeat No. 22 Georgia Tech 25-21 in the Pop-Tarts Bowl on ...

Jovesa Damuni scored on a 4-yard run with two minutes remaining and No. 12 BYU rallied from an 11-point deficit in the second ...

After defeating Georgia Tech in Saturday’s Pop-Tarts Bowl, BYU got to participate in one of college football’s newest – and ...

A key three-play swing helped Georgia Tech get a two-score lead halfway into the Pop-Tarts Bowl. On the kickoff after a ...

Before getting there, the Pop-Tarts Bowl decided to honor some of the game’s previous stars. Strawberry and Cinnamon Roll ...

Georgia Tech head coach Brent Key said college football is stronger than ever, praising fan interest, viewership and the ...

Georgia Tech announced a new five-year contract for coach Brent Key on Wednesday, rewarding the coach with an extension for the second consecutive year. Key led No. 24 Georgia Tech to a 9-3 regular ...

Georgia and Georgia Tech has long been one of college football's best rivalries, with a moniker, "Clean, Old-Fashioned Hate," that appropriately sums up the feeling between the in-state foes. The ...