American whiskey is a major player on the global spirits market, but how do domestic labels perform in their native land? In ...

The class at Beam Institute, the world’s largest teaching distillery, produced unique blend from four distilleries.

What do bourbon and Formula 1 have in common? A 90-year legacy born in Kentucky. Discover the ritual Jim Beam used to protect ...

Flavored whiskey gets no respect — and that’s mostly for good reason. Serious whiskey drinkers treat it like a party trick, something to dismiss before getting back to their single malts and ...

One year after President Donald Trump imposed tariffs, U.S. spirits exports to Canada plunged 63%, costing distillers ...

Jim Beam®, the world's No.1 bourbon and Official Spirits Partner of the Cadillac Formula 1® Team, today unveiled Raised Together—a new global brand film that explores the authentic and unique history ...

On The Rocks has spent the past decade carving out a niche in the ready‑to‑serve space by leaning on bartender‑developed recipes rather than novelty flavors. Its newest release, the On The Rocks Jim ...

Jim Beam will pause distillation at one of its Kentucky facilities for all of 2026 amid a market slowdown. Bourbon sales are stagnating after years of growth, while inventory has reached historical ...