Jim Beam’s new “Refresh Your Season” campaign, starring Kenan Thompson, is here to console disappointed football fans everywhere, helping them literally turn lemons into (Jim Beam and) lemonade.

Jim Beam has decided to take a step back and stop producing a majority of their whiskey output in 2026 for several concerning reasons. According to Forbes, Industry pressures like declining alcohol ...

Jim Beam will pause distillation at one of its Kentucky facilities for all of 2026 amid a market slowdown. Bourbon sales are stagnating after years of growth, while inventory has reached historical ...

This Oct. 3, 2012, photo shows the Jim Beam visitors center at its central distillery in Clermont, Ky. Attendance at distilleries along the Kentucky Bourbon Trail surpassed two million in 2022 for the ...

A whiskey sour for the distilled spirits industry. Consumers are souring on drinking alcohol. And that’s one of a host of complex reasons why Jim Beam is placing its main distillery in Clermont, ...

KENTUCKY — Jim Beam has announced a pause in production at its main distillery in Kentucky, set to begin on January 1. This decision comes amid issues related to supply and taxation. The Kentucky ...

Steam often rises from the copper stills at Jim Beam's distillery in Clermont, Kentucky. This sight has been common for generations of bourbon makers. But starting January 1, 2026, those stills will ...

“Saturday Night Live” funnyman Kenan Thompson stars in a new campaign for Jim Beam that anticipates football fans’ potential disappointment post-Super Bowl. The “Refresh Your Season” effort, which ...

Jim Beam will suspend production at its Clermont, Kentucky, distillery for a year as sluggish spirits sales, costly import tariffs, and changing consumer tastes weigh on the world’s largest bourbon ...

Jim Beam is pausing production at a Kentucky distillery for at least a year starting in 2026. Bourbon makers have been struggling with tariffs, a Canadian boycott and decreasing demand as fewer ...

The bourbon maker said distillation will stop in January as inventories rise, exports fall and workers are reassigned Dave Quinn is the Deputy News Director at PEOPLE. He has been working at the brand ...

Bourbon maker Jim Beam will halt production at one of its distilleries in Kentucky for at least a year, the company announced this week. Jim Beam said in a statement Sunday the decision to pause ...