What do bourbon and Formula 1 have in common? A 90-year legacy born in Kentucky. Discover the ritual Jim Beam used to protect his secret recipe-with a Cadillac. Read the full article at Jim Beam Launc ...

The disparity between liquor stores and bars has implications for the food and beverage industry; U.S. beer, wine and liquor producers; and society as a whole. Bars are finding new ways to entice ...

Jim Beam’s new “Refresh Your Season” campaign, starring Kenan Thompson, is here to console disappointed football fans everywhere, helping them literally turn lemons into (Jim Beam and) lemonade.

Jim Beam will pause distillation at one of its Kentucky facilities for all of 2026 amid a market slowdown. Bourbon sales are stagnating after years of growth, while inventory has reached historical ...

LOUISVILLE, Ky. (WDRB) -- Jim Beam announced in December that it's pausing distillation at its Clermont, Kentucky, facility for all of 2026. Production will shift to the Booker Noe plant in Boston, ...