Affordable bourbon can sometimes feel thin but Bowsaw proves far more capable than its price suggests. Sipped neat, it leans into classic notes of caramel, vanilla and light honey with a rye-driven ...

Add Yahoo as a preferred source to see more of our stories on Google. (Photo: On The Rocks) Suntory’s On The Rocks Bartender Created Cocktails on Wednesday released a new ready-to-serve product: Jim ...

As global spirits demand weakens, Japan’s Suntory is leaning on an unexpected growth driver: soft drinks. The beverage giant reported 2025 revenue of ¥3.43 trillion (about $22.3 billion), a 0.4 ...

NEW YORK, NEW YORK - JANUARY 21: Kenan Thompson serves Beam & Lemonade during Jim Beam Refresh Your Season with Kenan Thompson at The Glasshouse on January 21, 2026 in New York City. (Photo by Bryan ...

Jim Beam will pause distillation at one of its Kentucky facilities for all of 2026 amid a market slowdown. Bourbon sales are stagnating after years of growth, while inventory has reached historical ...

LOUISVILLE, Ky. (WDRB) -- Jim Beam announced in December that it's pausing distillation at its Clermont, Kentucky, facility for all of 2026. Production will shift to the Booker Noe plant in Boston, ...

Jim Beam has enlisted “Saturday Night Live” star Kenan Thompson for a new campaign entitled “Refresh Your Season” designed to help keep things light during the often tense — and for most fans, ...

A whiskey sour for the distilled spirits industry. Consumers are souring on drinking alcohol. And that’s one of a host of complex reasons why Jim Beam is placing its main distillery in Clermont, ...

Transforming the sting of defeat into relief, the campaign reminds fans that when your team gives you lemons, make Jim Beam & lemonade CLERMONT, Kentucky., Dec. 25, 2025- This football season, Jim ...

“Saturday Night Live” funnyman Kenan Thompson stars in a new campaign for Jim Beam that anticipates football fans’ potential disappointment post-Super Bowl. The “Refresh Your Season” effort, which ...

Jim Beam will suspend production at its Clermont, Kentucky, distillery for a year as sluggish spirits sales, costly import tariffs, and changing consumer tastes weigh on the world’s largest bourbon ...