Even if people didn’t initially get it, Kia’s new logo at least succeeded at looking future-forward. And indeed, it was meant ...

After introducing for Google Search in May, the gradient ‘G’ icon will now be used across the company. Initially, that G icon where the four colors bleed into each other was just for Search. The ...

As organizations and companies change throughout history, the need or urge to change up logos and advertising info seems to be inherent. Japanese automaker Honda is no stranger to these changes, ...

Rebranding a company logo is a risky venture that can either rejuvenate a brand or lead to a public relations nightmare. While the goal is often to modernize and refresh the brand’s image, the results ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Cracker Barrel's chief executive is under mounting pressure from conservative influencers to resign after the restaurant chain abruptly scrapped its new logo following a wave of backlash. The logo, ...

Cracker Barrel announced Aug. 26 that it is dropping its much-criticized new logo and returning to the "Old Timer." "We thank our guests for sharing your voices and love for Cracker Barrel. We said we ...

The past few years have seen the emergence of a great many AI companies. This is extremely exciting/alarming (delete according to whether you bought shares early), but it has also had a secondary ...

CRANBERRY TOWNSHIP, Pa.--(BUSINESS WIRE)--The Pittsburgh Paints Company (“Pittsburgh Paints Co.” or “the Company”) today unveiled the Company’s new logo and tagline, symbolizing the Company’s 150-year ...

Lady Gaga was hit with a $100 million lawsuit by a California surf company over claims the pop star stole their logo for her new merchandise, according to documents obtained by FOX Business. Gaga, ...

The California-based surf brand Lost International claim that the singer is ripping off a trademark they've had since 2015 Kevin Mazur/Getty Lost International is suing Lady Gaga for using a logo on ...