My friends couldn’t believe it wasn’t YSL Libre. Smelling good is just as important to me as looking good. However, I’m not ...

A handful of new, captivating men's fragrances by names like Dior and Hermès offer a stronger take on category leads. Here's ...

Luckily we spritzed and whiffed several new scents to find the seven best new florals, gourmands and even a second-skin scent ...

We tracked down 30 fragrances that stars like Drew, Taylor and Ryan Gosling said they like and actually wear—and you can too.

Spring is in the air—literally! With flowers blooming and fresh botanicals filling the breeze, it’s the perfect time to ...

For decades, the way consumers discovered scent was predictable—luxury department store counters, aspirational campaigns, and ...