Cross-platform TV ad measurement and attribution company iSpot has brought to market an agentic AI-powered platform that the company says reimagines how independent measurement can be leveraged to ...
EDO, a data, measurement and analytics software company co-founded by actor Edward Norton, was ordered to pay $18.3 million to ad-measurement firm iSpot following a lawsuit by iSpot alleging EDO ...
Video ad measurement rivalry is so fierce, it’s spilling from the boardroom to the courtroom. Last week, a jury in California awarded $18.3 million to video measurement firm iSpot to resolve its ...
TV/streaming measurement company EDO Inc. has been found liable for breach of contract -- one that it had with now competitor iSpot.tv. A jury in the U.S. Court for the Central District of California ...
Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.
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Tech Moves covers notable hires, promotions and personnel changes in the Pacific NW tech community. Submissions: [email protected] by Lisa Stiffler on Oct 31, 2025 at 10:04 am October 31, 2025 at ...
Business Insider spoke with stylists about which shoe trends are in and out this season. The pros said suede, knee-high, and peep-toe styles will be popular this fall. However, we won't see as many ...
AI-focused healthcare shop Swoop and ad measurement company iSpot announced a partnership Thursday morning to elevate advanced audience capabilities for pharma marketers. This integration combines ...