Nearly a year and a half since bringing the sports drink brand to life, HY.Q expands from its online storefronts to retail ...

Your heart rate is up, sweat beading down your temples. When you take a moment to catch your breath from an intense workout, what drink do you reach for? From Gatorade to Powerade, just about every ...

Staying hydrated during exercise is vital, no matter the weather. But with the warmer months upon us, it's even more important, especially if you're looking to reach your fitness goals. Electrolytes ...

But, according to this view, high sodium intake by itself won’t necessarily increase your risk of hypertension, especially if ...

The race to be the number one most popular sports drink continues to heat up amongst different beverage brands. Back in 2023, Powerade underwent a major rebranding, complete with a new look, marketing ...

(WXYZ) — Whether you're an athlete, someone who works outdoors, a parent, or just trying to stay healthy, understanding when to choose plain water and when to reach ...

It may not be sexy. It may not be colorful. It may not have a theme song. But for years, decades, and centuries, plain water has helped quench the thirst of humans. Nowadays, though, many ...

Plain water is sufficient for daily hydration; electrolyte drinks are only needed after intense exercise, heat exposure, or ...

Sports drinks have been around for several decades. However, in the past five years, what constitutes a sports drink has gotten cloudy with social media and misleading advertising. Water is the main ...

Customers are paying attention to what they’re drinking, and that’s causing the industry to revamp their offerings. “Consumers expect more function from their drinks than ever before. So far, the ...

First debuting in December 2025, Soldier Field's "Chicago-Style Hot Chocolate" hit fans with a fervor. Their boozy winter ...

Inter Miami F Lionel Messi and influencer Logan Paul’s Prime Hydration LLC “agreed to end their dueling trademark-infringement claims over their respective sports drinks." ...