Inside History on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist guiding him through an exi
0:44
Inside History on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist guiding him through an exi
3.3M views4 months ago
Instagraminsidehistory
Explaining Everything | Facts | History on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist g
0:45
Explaining Everything | Facts | History on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist g
17.8K views4 months ago
Instagramexplainingnuggets
Pepsi just pulled off one of the most interesting commercials I’ve ever seen. They use the iconic Coca-Cola mascot, the polar bear to do a blind taste test, and the winner of that test is Pepsi over Coke. Do you think Coca-Cola is gonna respond? Let me know your thoughts in the comments #coke #cocacola #commercial #funny #pepsi
1:13
Pepsi just pulled off one of the most interesting commercials I’ve ever seen. They use the iconic Coca-Cola mascot, the polar bear to do a blind taste test, and the winner of that test is Pepsi over Coke. Do you think Coca-Cola is gonna respond? Let me know your thoughts in the comments #coke #cocacola #commercial #funny #pepsi
1.3M views4 months ago
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Creators | Entertainment | Culture on Instagram: "Pepsi just pulled one of the boldest Super Bowl stunts in advertising history — flipping the script on Coca-Cola by hijacking its iconic polar bear. In a move that instantly reignited the cola wars, the ad features Ben Stiller as the bear’s therapist, blending satire, nostalgia, and rivalry into one unforgettable moment. Set to Queen’s “I Want to Break Free,” the commercial doesn’t just sell soda — it makes a statement. This wasn’t subtle, and th
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Buzz Queue on Instagram: "Did they just hijack 30 years of branding? 😳 Pepsi’s new ad features a polar bear—historically Coca-Cola’s iconic mascot since 1993—literally “breaking free” to drink a Pepsi Zero Sugar. It’s a direct shot at their biggest rival during prime ad season. Coca-Cola’s polar bears were created by Ken Stewart in 1993 and have been a staple of their winter marketing for over three decades. W Marketing or L Petty? #Buzzqueue #ColaWars #PepsiVsCoke"
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Nurtle on Instagram: "Pepsi released a Super Bowl commercial featuring a polar bear, a character long associated with Coca-Cola’s holiday advertising. In the ad, the bear sits in a stark white room with a can of Pepsi placed beside a can of Coca-Cola, directly referencing Coke’s decades-old mascot without naming it. The visual is deliberate, leaning into the rivalry between the two brands rather than subtle parody. Coca-Cola’s polar bears were first introduced in the early 1990s and became one o
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